A great book for entrepeneurs.
The method described is not exactly scientific. Science requires publication and peer review. The author only proposes experiments. But this is good enough for startups.
Rework, for its view of entrepeneurship.
Clayton Christensen books (cited by Eric Ries) shoudl also have unabridged audio versions.
An awesome book by a brilliant Brazilian neuroscientist.
The narrator has a beautiful voice. It is easy to understand even the most difficult neuroscience terms.
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