If your company seems to have reached plateau, this book presents several ways to generate new ideas to drive your company to another level.
Good content and good presentation.
The concepts of the book are very good. The concepts would be helpful to anyone that has to present information/ideas to others. There are lots of examples of what works and what doesn't. I get so caught up in the telling of the examples, that I forgot the point that was trying to be made. At one point, I wondered if the authors followed their teaching while writing the book. I still got a lot out of the book and I'll listen/read this book again.
Overall, I'm very pleased with this book and would recommend it to anyone. This audio book had good contents and good presentation.
I was expecting to be able to switch between the audio book and the printed book, but these are not the same. I like to listen to the book as I'm reading the hard copy. I couldn't do this with this book. I was very disappointed.
The material is good stuff, I recommend the contents to anyone, I was just hoping for an audio version of the printed book.
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