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Paul

Saint Petersburg, FL, United States | Member Since 2013

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  • The Long Tail: Why the Future of Business Is Selling Less of More

    • UNABRIDGED (8 hrs and 1 min)
    • By Chris Anderson
    • Narrated By Christopher Nissley
    Overall
    (782)
    Performance
    (132)
    Story
    (134)

    Our world is being transformed by the Internet and the near limitless choice that it provides to consumers; tomorrow's markets belong to those who can take advantage of this. The Long Tail is really about the economics of abundance, an entirely new model for business that is just starting to show its power as unlimited selection reveals new truths about what consumers want and how they want to get it.

    Jim says: "Good Book, Flawed by Repition"
    "Should Be Called "The Internet Changed Things""
    Overall
    Performance
    Story

    This book feels like it was written for old baby boomers, people who buy domain names from GoDaddy using Dell computers running McAfee--with an expired subscription. There is no information here that is not totally obvious to anyone who has payed any attention in the past decade; the author talks about the Internet as if it is this brand new thing you've never hear of before. I can imagine that the book could have been better, but the tone and style of the narrator made this extremely irritating. Even the most basic, obvious statements spoken are stressed as if they are deep insights.

    Whenever I listen to an audiobook I keep a pad and pen next to me so I can write down any insights or quotes I want to remember. This is the first time I haven't had a single thing to write down. It's also pretty long at 8 hours.

    The title of this book and the explanation of the term in the first few minutes is the best part of the book, the rest should be called "The Internet Changed Things". Granted, the book is already several years old, but even in 2006 I think The Long Tail would have been old news.

    0 of 0 people found this review helpful

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