You no longer follow Book Mogul

You will no longer see updates from this user when they write new reviews, or suggestions based on their library or recommendations.

You can re-follow a user if you change your mind.

OK

You now follow Book Mogul

You will receive updates from this user when they write new reviews, or suggestions based on their library or recommendations.

You can unfollow a user if you change your mind.

OK

Book Mogul

Book Mogul

ratings
2
REVIEWS
2
FOLLOWING
0
FOLLOWERS
2
HELPFUL VOTES
12

  • Trust Me, I'm Lying: Confessions of a Media Manipulator

    • UNABRIDGED (6 hrs and 29 mins)
    • By Ryan Holiday
    • Narrated By Ryan Holiday
    • Whispersync for Voice-ready
    Overall
    (315)
    Performance
    (283)
    Story
    (285)

    "You’ve seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don’t know is that someone is responsible for all this. Usually, someone like me. I’m a media manipulator. In a world where blogs control and distort the news, my job is to control blogs—as much as any one person can."

    Book Mogul says: "Trust me, it's worth the listen, and I'm not lying"
    "Trust me, it's worth the listen, and I'm not lying"
    Overall
    Performance
    Story

    For someone who works in marketing, I have always assumed that there was a lot of manipulation in the mass media. But I must admit, I was shocked at the level to which this new breed of savvy marketers will go to get the exposure. When I was in College, I didn't see "Media Manipulation 101" on the class list. This book exhibits the new level of sophistication that exists in the industry of buzz. If it were a college course, it would be "Advanced Media Manipulation 301–Graduate level."

    Although this book is meant to be a "don't do what I did, do what I say" story, it really expanded my vision as to what is possible in today's media saturated culture and I found myself running scenarios in my head how I could use similar ideas to promote the things that I care about... even if a person's intentions were honorable.

    If this book did anything for me, it was to reinforce my suspicion that you definitely can't believe what you read in the paper and even more so online.

    After I was done with the audiobook, my only question was why the author explains all the dirty tricks he used (and had astonishingly good results), to then turn around and spend the second half of the book explaining why you shouldn't do the same thing he did. Out of guilt?

    At any rate, the author did a great job narrating the story. And I would recommend it to anyone in business (especially in marketing). Trust me...

    12 of 12 people found this review helpful
  • Thou Shall Prosper: Ten Commandments for Making Money

    • UNABRIDGED (17 hrs and 53 mins)
    • By Daniel Lapin
    • Narrated By A. C. Feliner
    Overall
    (343)
    Performance
    (267)
    Story
    (268)

    A practical approach to creating wealth-based on the established principles of ancient Jewish wisdom-made accessible to people of all backgrounds. The ups and downs of the economy prove Rabbi Daniel Lapin's famous principle that the more things change, the more we need to depend upon the things that never change. There's no better source for both practical and spiritual financial wisdom than the time-tested knowledge found in the ancient Jewish faith and its culture.

    Doug says: "One of the Best Books I've Yet Read"
    "Do yourself a favor and get this book- Amazing!"
    Overall
    Performance
    Story
    Would you listen to Thou Shall Prosper again? Why?

    I rarely if ever, write reviews on books. But once in a while I come across a book that is solid gold. This book is one of those. Such an unbelievable collection of wisdom–it truly changed my life. I have listened to it several times and have recommended it even more.This book compiles thousands of years of Jewish wisdom and experience and offers it to those of us who are not of the Jewish faith. It is presented in an easy to absorb manner with great stories and examples throughout. It gave me an appreciation for the Jewish faith and allowed me to understand several aspects of modern Jewish thought and the basis for their success.I have developed such a tremendous respect for this man and I am thankful that he created a book that brings Biblical truth to a world that is becoming more and more ignorant. This book is needed now more than ever.


    0 of 0 people found this review helpful

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

Cancel

Thank You

Your report has been received. It will be reviewed by Audible and we will take appropriate action.