Seth Godin is undoubtedly the pied piper of marketing for our generation. Except that it's not just about marketing anymore is it? It's about how to build a successful venture in the 21st century. THis particular book was great for helping me to come up with a few ideas about what the added extra is that I offer with my own consulting services. Fantastic work yet again.
From Sean, any day. But I found the authors use of the terms BCE and CE, instead of BC and AD to be highly offensive and a denial of 2000 years of history. I tried to get past this but, as a history book, it was in my ear every few minutes and in the end I could not continue to listen to it.
Steyn has uncovered what many already know but have either been too ineloquent or (sadly) too frightened to say for decades. This is a warning, the west either reclaims its heritage at the forefront of modern history, or we allow ourselves to be torn down into a morass powered by self loathing.
His comments on the war against manhood was extremely well researched.
Good, witty and well paced delivery.
Make the wrong people do the right thing
I have long been a fan of good poetry but knew little or nothing of the art behind the words. This was a fantastic introduction for me to the world of poetry, the history and great names in the area - as well as providing me with a lot of very good poems to think over and work through my mind. Liked it a lot.
No, it is something I have returned to several times and still working my way through parts of it.
I would recommend this to anybody with even a glancing knowledge or interest in this subject. The Khans, and Genghis as the founder of the dynasty, have had a more far reaching impact on the modern world than I ever could have known. Exceptionally engaging, truly informative, and an all round great book. I have listed to it a few times already.
I really liked this book and the other book that accompanied it on 50 e-Businesses.
The narrator isn't british - He's Australian! And after a lifetime of listening to American accents I found it very refreshing. The case studies were also close to home instead of the usual Wall Street plunderers whose stories have been toldl again and again.
Reading the chapter notations and acknowledgements was a little tiring though... fortunately they learned by the second book. (The 50 Internet businesses one..)
Good inspiring stuff, about names I know and not just retold stories of the great Silicon valley businesses.
I thought this book was fantastic and very inspiring. It is not everyday you get to take lessons from one of the people who is shaping the modern business world.
Great tips on what works, what doesn't, moving forward and all sorts of ins and outs from someone who has been there. I watched this company since before the turn of the century and I remain very inspired by this entire story.
If you want to start your own business, and you feel as though they are all lined up against you, then this book is for you.
I have been reading my children the Gruffalo since they were born, and this audio book has taken that to a whole new level. It is heir favorite book, one that they enjoy listening to again and again. And so do I. Masterful story telling for children of all ages.
I am a big fan of Seth Godin. I am on Tribes on Ning, I have interviewed him in my blog, and I read most things he posts or publishes.
And for me, this is probably his best work to date. The entire concept of the purple cow is simple - be remarkable. But as always he supports this with many layers of examples, tactics and case studies.
I am a consultant and for me this book has helped a heck of a lot.
I first read the print version o fthis over a decade ago and it totally changed my life. Since then I have worked in over 30 countries, publised my own books and lots more I thought I would never accomplish.
Part one of this download is for me the best. Great case studies on achievement and how to face down the monsters that haunt us all. If you aren't familiar with this work then today is a great day for you to start.
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