There is a lot of material covered in this book. It is informative and timely. The author, Erik Qualman, is obviously an expert in the topic. He is a trend setter and more importantly he has very well informed opinions about right and wrong approaches to social networking for companies. This could have been a great one.
Erik Qualman covers too many items too many times. They spend too much time on each topic and drive the points into the ground. It is a fine balance between adequate coverage and too much and in my opinion, this one was way past too much. I got tired of listening to it, and it became a personal challenge to finish it.
I have guarded optimism about to reading or listening to him again. I will pick up other works by Erik, because he is so authoritative on the topic.
This was a difficult for me. It starts as a long and painful advertisement for BMW. At the point I nearly stopped reading the book shifted gears and started to get into the subject matter of the inner workings of BMW.
The book did a fair job speaking to the subject matter. There were details about the ownership, a small treatment of the history of BMW, a short deviation into the World War Two history of BMW, and even some intimate details about the personalities that own, run and contribute to BMW’s success. Mr. Kiley did an excellent job of making sure the readers understood how highly he holds BMW.
The book is constantly punctuated with what sounds like a BMW sponsored advertisement. I got the feeling that BMW must have underwritten the book, because there is heavy on the accolades that I was at my limit of reading tolerance.
This book is truly a disappointment to me. I had so much hope for learning about BMW, and I received only superficial tidbits of what the book title promises. I think the worst part is that the book is dated by the constant advertisements and so much of it isn't even relevant now. If it weren't for the fact that I am such a BMW fan I would not have been able to finish the book.
This is a fantastic review of an important part of automotive history. The names of the players are still icons on the roads of the world. If you like cars, or just a little curious about what makes a gear head tick this is a must read.
I started this book thinking that I made a mistake in reading this one. The political leanings of the book seemed to be far to left for me. After a short time I realized that there is a little bit in this book for everybody to love and hate. Susan is left on social and political issues. I do believe that she gave very fair treatment to issues and, for the most part, she did not let her politics get in the way.
Susan covers a very large breadth of issues and she covers those issues deeply enough that the reader understands the issue and her point of view. She also makes an honest effort to represent issues from both sides to offer an intelligent argument. On occasion she simply fails, but when we talk about W. Bush how could we be expected not to chuckle over his knuckleheaded blunders with the English language. I want to reject her argument in these occasions, but I just in good conscience can’t.
Susan dedicates a lot of text to the general dumbing down of Americans. She talks about how many ways our society has deluded our educational system and expectations for our children. She offers a myriad of ways this dumbing down happens and how it manifests itself in a number of ways. She attacks the school system, she attacks the mainstream media. Susan gives well-rounded and insightful input. Susan introduced me to several new subjects including “chicklit” that I have never heard of.
I want to dislike this book and Susan’s politics. After finishing the book I simply can’t dislike the book, Susan’s politics or her. In fact she may have offered the smartest, well-conceived and intelligently articulated arguments for her beliefs that I have heard. She has given me ample reason to reassess my thoughts on several subjects and I find that I would love to meet her in person. I can think of no one else that I would like to engage on the topics listed in this book.
I have to confess that I find Thomas Sowell fascinating. I read his book “Economic Facts and Fallacies” and I have read many more. I enjoy watching him one “Youtube.” The man has a fantastic mind, he is able to tie real problems and solutions to real outcomes. He does not need to invent, slander or use pejoratives to attach those that disagree. His logic, history, facts and reality prove him right over and over again
I love this book. I enjoyed every bit of it, and I love how Dr. Sowell ties every bit of the intelligentsia’s rhetoric back facts, numbers, reality, and history. The book follows Dr. Sowell’s thoughts on most of the materials I have read. There is nothing new here, except the ability to read Dr. Sowell’s thought. He is unapologetic, honest and forthright. Unlike the Intellectuals who will attack him personally, he has honor, and real intelligence. This work will never rise to fame, as he pulls the blinds open on the Intelligentsia, but it is a great read, even if you don’t care for Thomas Sowell.
Great concept and it seems apparent looking at it after reading the book. Looking at market strategy as blue water, clear, fun and wide open as compared to a red ocean which is shark infested, bloody from competition is compelling.
I hate to be the dissenting voice, but I had a hard time finishing this book. I think the ideas are sound. I like the concepts and the business relations to those marketing concepts are fantastic. The book itself was poorly edited. I found it to be very repetitive. It read like the chapters 7, 8 and 9 were added for no purpose but to make the book longer. I guess that the publisher felt the book wasn’t worth the price based on content, so the pumped up the volume of material.
Reading the first half of the book is more than enough. All of the important ideas are presented in this half and you will get all of the value out of the book with this material.
This is a fascinating book. This book is about a real couple who lived in Berlin during World War 2. Their son was in the German army and was killed during the invasion of France. The couple then started to write and distribute letters and post cards denouncing the war, Hitler and the Nazi regime.
There are many characters in the book. There are several subordinate stories and sub plots written through the novel. All of this is key for me, and American, to understand How Germans lived and what life was like in Nazi Germany. Eventually the couple is caught, tortured and killed. They die with honor and with their dignity intact.
According to Wiki, the book was written, by Hans Fallada in 24 days. He died only a few months after completing the book. The translation works well and there is enough german left to help the book be completely believable. The book was a best seller in 2009, when the English translation was published, and the reason for this is clear when you read it.
There is a great WIKI page about the book, movie and author.
Robin Olds did not write this story. He put together all of the notes, pictures, journals and materials but his daughter and friends wrote it after his death., having said that, this is a fantastic story about the life and times of Robin Olds.
The story line is exceedingly well done. The imagery is vivid and paints great atmospheres around parts of the story and the individual short stories in the book. This is one of those stories about people that cut through what he did, and can be transposed into life lessons in all parts of business life, school and work. His leadership messages have teeth and meaning. Robin’s anecdotes are entertaining and they help the reader understand the man.
The book has no deep meanings, there are no morals to learn, there is no preaching about war, values or nearly anything else. This is just a good read, a well written and entertaining book.
This is a very detailed book about the influenza epidemic. It was extensively researched. Parts of it are long, drawn out, and perhaps overly detailed. These bits of information are important to completely understand the story, the condition and the events, but the author could have gotten to the same point with a few less details.
On the other hand the entire story is woven into this detailed analysis. There are some parts that are very graphic and NOT for the faint of heart. Parts are heart wrenching. All of it is important to having a clear understanding of the most devastating global epidemic in the world's history. At times it seems too long and too detailed. The end was too preachy, and left me wanting less, but then again it is also important and necessary to build our understanding of future global epidemics.
The story starts in the 1800s and talks about doctors and medical schools. It then flows in a linear fashion into world war one, the pandemic and into the 1950s. John Barry, the author, talks about the formation of heath institutions in the United States. He talks about how Roosevelt was afflicted with Influenza and how this may have set historical events into motion that built the foundations for world war two.
This is a fantastic book and offers a great piece of American history, and the birth of modern epidemiology. It is worth your time and energy to finish.
This is an excellent book. I completely enjoyed it. The author chose cars to tell the history of the last 100 years in America. His book, his perspective, the choices of cars and the story were fantastic. This is a great perspective for anybody who wants to review American culture over the last century.
Paul Ingrassia seemed to be worried that his choices would be argued and in conflict, but I can't think of automobiles that have more of an impact on American culture. more than this Paul delves into the lives of the creators and the stories around them. He pulls all of it together into a tidy little bundle for each one. The book could have easily been twice as long and still not completely explored each of his selections. I would have read the book even if it was twice as long.
This is the best book I have read since "Racing in the Rain." I am completely happy with this book. I love Paul's choices of cars and was fascinated with his telling of the story.
This was an okay book. I was hoping for a book about humor not the memoir of Rachel Dratch. She is funny and I did enjoy the book. I just should have read the description a little closer.
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