This book is perfect if you're engaged in larger sales. Particularly if you're engaged in larger sales to an existing client base, where you'll have to sell again and again to the same people.
I'd never written a review here on Audible before listening to this book, that's how strongly I feel about it. If you're after a quick fix or clever closes for small ticket items, try Zig Zigler. If you're selling something a little more sophisticated, listen to Neil Rackham, and then listen to him again.
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