I was really excited to delve into a book on this topic and unfortunately this book did not meet any of my expectations. The book treats technology, data mining, etc. with a certain mysticism. It never goes in depth about the technology of the "Numerati". Much of the book cites interviews and examples. These interviews are interesting to a certain extent, but they are filled with the author's speculation; much of which is in a tone that questions the "Numerati"'s usefulness and overall good to society. Throughout the book the author's comments gave me the impression that he is against technology. This book is a political/ideological discussion. The author's background is history, not technology or math, and it is very evident in this book.
I found this audio book to be very insightful at times. The book did get off to a rough start. As the book progressed I began to notice that the ideas Martinet present provide a cornerstone for the topic of interacting with people. I feel certain that one of my favorite authors on this topic, Leil Lowndes, listened to this audiobook and was able to elaborate and extend it to create her own award winning audio books.
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