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Ashish

Coram, NY, United States

13
HELPFUL VOTES
  • 1 reviews
  • 17 ratings
  • 114 titles in library
  • 0 purchased in 2014
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  • Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue

    • UNABRIDGED (7 hrs and 52 mins)
    • By Jim F. Kukral
    • Narrated By Walter Dixon
    • Whispersync for Voice-ready
    Overall
    (251)
    Performance
    (124)
    Story
    (118)

    What’s the one common factor among entrepreneurs who create and grow successful online businesses today? Attention. They know what kind they need. They know how to get it. They know how to maintain it. And they know how to make it pay over the long term. Want your business to get the high quality customer engagement it needs to thrive? Attention! This Book Will Make You Money is the only guide you need - providing you with a complete online toolbox for bringing in the customer traffic you want....

    Austin says: "I love this Book!!"
    "On How to Get Rich Quick"
    Overall
    Performance
    Story
    Would you try another book from Jim F. Kukral and/or Walter Dixon?

    No.

    This is roughly my 30th download and my first review.

    Cattle farmers don't paint their cows purple, but the author of this book would seem to suggest that they should. (See Seth Godin's Purple Cow.) Unlike the author of this book, I believe that the purpleness of the cow (the mojo of the product) is rooted in the product's value proposition, not in its superficial promotion.

    I recently read Lean Start Up, Delivering Happiness, and Flow. Those books reflect what I believe business is about, which is creating value intelligently and with high integrity. Those authors are intelligent and mature, and they have clear ideas that are sufficiently novel.

    This book is about creating hype without regard to creating value. And the tone is repulsive.


    13 of 14 people found this review helpful

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