yes! every one needs a coach to keep you from making excuses for yourself.
JG is the real deal and has done what he teaches.
His story of getting his book deal.
Well worth the listen and will be a re-listen over and over.
Similar to the 7 habits of highly effective people - Win Win or no deal.
Sounds like someone I would hang with.
While many points are usable in most sales situations, this seems to be focused more on B to B selling.
Probably not. It lost my interest 2/3 through.
No. too long and not enough practical information.
it is in my top five. I have listened to it a couple of times and will re-listen several more.
Stop thinking about it and do it!!!
Yes. The message is very practical although the period of writing makes it difficult to make application.
the time period of it being written makes some of it irrelevant.
there are better more recent books to deliver this message - 7 habits etc.
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