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Laura

Garden Grove, CA, United States | Member Since 2007

6
HELPFUL VOTES
  • 5 reviews
  • 5 ratings
  • 337 titles in library
  • 17 purchased in 2013
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  • The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field

    • UNABRIDGED (6 hrs and 5 mins)
    • By Mike Michalowicz
    • Narrated By Mike Michalowicz
    • Whispersync for Voice-ready
    Overall
    (49)
    Performance
    (46)
    Story
    (44)

    After reading an article about a local farmer who had dedicated his life to growing giant pump­kins, Michalowicz realized the same process could apply to growing a business. He tested the Pumpkin Plan on his own company and transformed it into a remarkable, multimillion-dollar industry leader. First he did it for himself. Then for others. And now you.

    A User says: "This one made my top 3 books on business!"
    "This is the book I've been looking for"
    Overall
    Performance
    Story

    I've been thinking of narrowing my marketing for a while, to focus on one area and one niche of customers. This book takes it even further and shows me how to do it step by step, and WHY I need to to it.

    I love the "assignments." Some of them reinforce what I've already done in my business (via "Book Yourself Solid" by Michael Port) and some of them take it even further.

    This is an excellent book and I recommend it for any solopreneur / entrepreneur who wants to really be serious about getting out of "overwhelm" and get their business on the right track.

    With regard to the narration, it cracked me up that he came up with a different voice for each of his client quotes. Appeals to my theater girl background.

    0 of 0 people found this review helpful
  • The Impact Equation: Are You Making Things Happen or Just Making Noise?

    • UNABRIDGED (6 hrs and 41 mins)
    • By Chris Brogan, Julien Smith
    • Narrated By Chris Brogan, Julien Smith
    • Whispersync for Voice-ready
    Overall
    (11)
    Performance
    (9)
    Story
    (8)

    Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of fol­lowers.

    Nathan says: "Almost as good as Contagious"
    "Build a community, change your part of the world."
    Overall
    Performance
    Story

    If you want to learn how to grow a community, this is the book to get. At its core, it's not about social media - it's about communicating. Social media makes communicating easier technically, but it's easy to be on social media all day long and never communicate anything of value to the people who want to hear it. Chris and Julien show how to build a community of people who embrace your message.

    I'm going to listen to it again now so I can get some action items for myself, and to really absorb the ideas in this book. Thanks guys - your book makes me happy.

    0 of 0 people found this review helpful
  • Attention! This Book Will Make You Money: How to Use Attention-Getting Online Marketing to Increase Your Revenue

    • UNABRIDGED (7 hrs and 52 mins)
    • By Jim F. Kukral
    • Narrated By Walter Dixon
    • Whispersync for Voice-ready
    Overall
    (221)
    Performance
    (99)
    Story
    (94)

    What’s the one common factor among entrepreneurs who create and grow successful online businesses today? Attention. They know what kind they need. They know how to get it. They know how to maintain it. And they know how to make it pay over the long term. Want your business to get the high quality customer engagement it needs to thrive? Attention! This Book Will Make You Money is the only guide you need - providing you with a complete online toolbox for bringing in the customer traffic you want....

    Ashish says: "On How to Get Rich Quick"
    "Entertaining and informative"
    Overall
    Performance
    Story
    Where does Attention! This Book Will Make You Money rank among all the audiobooks you’ve listened to so far?

    It's on my list of something I'd listen to more than once. There are few books on that list.


    What did you like best about this story?

    The examples were funny and I can tell Jim believes in what he's talking about.


    Any additional comments?

    Because of this book I've followed Jim's blog and bought a couple of his other books. I think he's a genuine guy. I wouldn't follow all of the advice in this book, but I think that's the case with any book. You always have to adapt advice to your own situation. All in all, I would recommend this book as part of several when learning how to market your business.

    1 of 1 people found this review helpful
  • Free Agent Nation: How America's New Independent Workers Are Transforming the Way We Live

    • ABRIDGED (3 hrs)
    • By Daniel H. Pink
    • Narrated By Daniel H. Pink
    Overall
    (72)
    Performance
    (11)
    Story
    (12)

    From the marketing consultant down the street to the home based "mompreneur," they are America's new economic icons: the job-hopping, tech-savvy, fulfillment-seeking, independent workers. This entertaining and provocative account of the new frontier - by Fast Company contributor Pink - will change your thinking...and maybe even change your life.

    Thomas says: "Not what I expected"
    "I'm not alone in the world!"
    Overall
    Performance
    Story
    Would you listen to Free Agent Nation again? Why?

    Yes, I would. It's inspirational to know that I'm part of an overall trend.


    What did you like best about this story?

    It inspired me to take the trouble to find a local community of Free Agents to connect with so I can find solutions to the unique problems Free Agents face. It's easy to find


    What about Daniel H. Pink’s performance did you like?

    I love when an author reads his own books. You really hear the conviction in their voice about their subject, which is hard for an actor to reproduce.


    1 of 1 people found this review helpful
  • Reality Is Broken: Why Games Make Us Better and How They Can Change the World

    • UNABRIDGED (13 hrs and 25 mins)
    • By Jane McGonigal
    • Narrated By Julia Whelan
    • Whispersync for Voice-ready
    Overall
    (253)
    Performance
    (158)
    Story
    (159)

    In today’s society, games are fulfilling real human needs in ways that reality is not. Hundreds of millions of people globally - 174 million in the United States alone - regularly inhabit game worlds because they provide the rewards, stimulating challenges and epic victories that are so often lacking in the real world. Jane McGonigal argues that we need to figure out how to make the real world—our homes, our businesses and our communities—engage us in the way that games do.

    Dan says: "Slow start But full of Fascinating Ideas"
    "This woman will change the world"
    Overall
    Performance
    Story

    Incredibly insightful book about the games culture and why it's so engrossing. Don't be scared off by the length of the book. Totally worth the time.

    She outlines specifically what games give us and how we can use that in reality.

    I like how in the second half of the book, Ms. McGonigal focuses on how games can be used to improve our lives and to address some of the larger problems affecting our world. Her research will make a huge difference in our world if we take it and run with her ideas.

    Great job, and as a bonus, it's fun to listen to!

    4 of 5 people found this review helpful

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