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Courtney Engle Robertson

Helping Small Business Owners Unlock Hidden Profits by Streamlining Social Media, Local SEO, and Mobile Marketing

Chambersburg, PA, United States | Member Since 2008

7
HELPFUL VOTES
  • 2 reviews
  • 6 ratings
  • 142 titles in library
  • 14 purchased in 2014
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FOLLOWERS
2

  • The Referral Engine: Teaching Your Business to Market Itself

    • UNABRIDGED (6 hrs and 49 mins)
    • By John Jantsch
    • Narrated By John Jantsch
    • Whispersync for Voice-ready
    Overall
    (427)
    Performance
    (174)
    Story
    (169)

    The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....

    Martha says: "Great book, easy read/listen, huge amount of info"
    "Synthesized on and offline networking"
    Overall

    John Jantsch has done a great job at synthesizing the soft-skills of real world networking with the overview of the online landscape and best practices in networking online. It inspires quick action, but also in thoughtful content creation that generates inbound traffic are beneficial for business owners. I enjoyed the author reading of this book as well.

    6 of 6 people found this review helpful
  • Get Seen: Online Video Secrets to Building Your Business (Plus URL)

    • UNABRIDGED (5 hrs and 40 mins)
    • By Steve Garfield
    • Narrated By Sean Pratt
    Overall
    (15)
    Performance
    (8)
    Story
    (6)

    The new rules of social media are constantly changing. The world of online video is exploding. Hollywood is getting into the game, professional actors and writers are joining in, and independent producers are finding their niche. Now, companies are wide-awake to the new opportunity that video presents for product and brand promotion, as well as long-term customer engagement.

    Courtney Engle Robertson says: "Hoping this becomes a video series"
    "Hoping this becomes a video series"
    Overall

    As with all tech, much of the material is now suddenly outdated - such as the Flip camera and a handful of suggested websites. However, the overview of the video landscape is helpful. For most novice users, purchasing the Kindle or paper versions would prove more useful in it's technical nature. I found the review of software and gear helpful. I'd love to focus more on the marketing aspect in future releases.

    1 of 1 people found this review helpful

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