Stephen

I first thought this was just a "sales improvement" book. It is much more than that. It deals with every aspect of a business, leadership, managment, optimal performance and getting results. The book is very indepth, rich and provides 'take aways' after 'take aways'. I don't suffer fools (books) very well, discriminating about what I read/listen and rate this book as a "must read" to any manager or leader of high performance teams, espcially sales.

"Do the Work" was well worth my time and money. Though Pressfield is a book and movie writer many of his personal apt personal examples of finishing an idea, book, script, etc are applicable to just about anyone taking on any big challenge. I am a PhD student, nearing the finish line and just hit my 'wall', struggeling to get past some difficult courses, and this book was a heavens send. Again, many take-a-ways especially for any writer but valueable for anyone else who is jumping out on faith and following a dream or idea.

As a club player I like most struggle with mastering the mental game of tennis - frustration, negative self talk, conflict between applying instruction and execution. This book was fantastic. I bought copies and gave it to my fellow team members. Well worth your time and money. This is an investment that you will get immediate ROI.

I am not a senior executive, thus just got a few nuggets (my desire is to get many nuggets when I purchase a book) which I value but it leaned heavily, with great detail about Sr Executives going into certain situations like: take overs, sustainability, etc.