Call anytime(888) 283-5051
 

You no longer follow Joseph

You will no longer see updates from this user when they write new reviews, or suggestions based on their library or recommendations.

You can re-follow a user if you change your mind.

OK

You now follow Joseph

You will receive updates from this user when they write new reviews, or suggestions based on their library or recommendations.

You can unfollow a user if you change your mind.

OK

Joseph

Kernersville, NC, USA

3
HELPFUL VOTES
  • 1 reviews
  • 1 ratings
  • 2 titles in library
  • 0 purchased in 2014
FOLLOWING
0
FOLLOWERS
0

  • Guerilla Marketing Weapons

    • UNABRIDGED (6 hrs and 35 mins)
    • By Jay Conrad Levinson
    • Narrated By Barrett Whitener
    Overall
    (59)
    Performance
    (10)
    Story
    (10)

    Too many small and mid-sized businesses offer gold-medal quality and service yet struggle to pay their bills and stay in business. Their only missing component is guerrilla marketing, a method that puts energy where the dreams are. The 100 targeted weapons detailed in this audiobook add potency to a marketing attack and substantially increase profits. Most important, they work for all types of small and medium businesses, and even for nonprofit organizations.

    Michael MacDonald says: "Good info narrated horribly"
    "Moral marketing..."
    Overall

    This book presents marketing not as TRICKS but as a way to communicate WHO your company is to other people.

    I am new to Marketing, so the idea of having an identity in your marketing was new to me.

    But I really like that Jay is a moral person and is interested in making the marketing image and the reality of the product or identity of your company be the same.

    So, he gives a picture of what you need to do if you are going to be a REAL company that is going to stick around for a while, present a quality product and communicate your company identity to other people.

    So, the techniques here are more on how to build an established business, rather than just to market to people temporarily or instantly make a profit.

    Jay emphasizes how to build a brand or a company identity and goodwill from your customers.

    3 of 3 people found this review helpful

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

CANCEL

Thank You

Your report has been received. It will be reviewed by Audible and we will take appropriate action.