Great book that delivers on its title. To inspire we need to focus on why we do things and not what or how we do them. He claims this why focus can streamline communications inside and outside a company. It is what helps to make an emotional connection. Its not that you have never heard this kind of idea, however it is the way he presents and plays with this concept that that makes it worth reading.
Excellent audio that held my attention the whole way through. I liked that it was not a puff piece and got a true look from a business perspective at where Google started and what they have succeeded and failed at.
Audio was very long (24hr) , he seemed overly optimistic about his predictions and there were parts where this dragged on.
That said I gave this a 5 because of the many new ideas he exposed me to.
Ideas that change the way I will look at life.
I also liked the way he backed up his ideas.
I was nervous of the narration due to the reviews, but found it was not an issue for me.
I was already sold on the importance of questions before listening to this audio. While there were some great new questions, it was more the way he presented them that gave me a different angle and made them sink in a little deeper. Highly recommended.
Short packed with solid information about copywriting. I will be listening to this one again.
Excellent audio, short and packed with actionable ways to think differently. I will listen to this one again.
One of the top audio's I have heard this year. So many great actionable advice on decision making provided in an engaging format. While it is hard to remember all of them you don't have to. They have the main points summarized on-line for those who purchase their audio. While I have heard bits and pieces of many of these ideas in other audio books this one brought the best ones together and was able to expand on them. If you enjoyed their previous work (Made to Stick or Switch) then you will not be disappointed by Decisive. Unlike many other authors each book is very different and they do not repeat themselves.
Offers some great tells when someone maybe lying as well as some insights into effective ways of asking questions. It is short with some good stories. Forbes has a good review.
Excellent introduction into the Maker movement. He thinks there will be a new industrial revolution caused by personal manufacturing which will be similar to what happened with the computer revolution. We are at the very beginning. His prediction that this new technology will bring jobs back from overseas is an encouraging one. He also applies his insights from his previous works Free and The Long Tail (both are must reads) to this topic.
Some great reviews are online.
This audio delivers on its title. He argues against following your passion to find the ideal job and instead believes that passion comes after you already become excellent at something.
Very easy to follow and I like how he ties ideas from many other contemporary authors into his work.
I was surprised by how young the author is. Highly recommended for anyone who is planning their career.
A few good summaries of the audio.
Very little new and is too basic. Expressed a few points on voice, breathing, facial expressions and body language very well. Does not live up to the title or what was advertised.
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