I'd heard SO much about this book but KNEW almost nothing. When it started, I worried that it was only for big business - but it's WAY more than that.
It's for entrepreneurs and nonprofits. It's for people who want to turn around their business life and kick it up several notches. It's for getting the right people on the bus first and always asking if what you're doing fits in the intersection of something you're passionate about, can be the best in the world at, and drives your economic engine.
I'll listen again... lots to gain from this very popular book.
Charlie Seymour Jr
Eye-opening magical information
It's all about how our brains work, whether we want them to or not. We, as people who sell to other people, need to understand what makes people's brains work if we're going to impact them.
Another: How the new President of ALCOA improved SO much about his business by focusing on ONE core habit and modifying it. And don't think it only works for people dealing with molten metal: his idea will work for ALL of us.
Nicely phrased and good diction.
I lost my Dad in April, 2012, at the age of 90. I wish I had listened to this book before he died: there were so many eye-opening moments in this book. NOT that the book was designed to help that part of my life, but listening to the studies on a few brain-damaged people, I saw what had been going wrong with Dad the last few months of his life.
I kept saying, "but that's where he is" when I'd get frustrated that he was so agitated or he repeated the same phrase over and over. This book showed me why that happened.
Now that Mom is starting down that same dementia path, I'll be better prepared for what's in store.
I LOVED this book for what it helps me see as a business person who works a lot with video as one of the video marketing guys, but I'm Most Grateful for what it showed me about my parents and their mental capacities late in life.
This book was "assigned" to us as part of a business book Meetup - I'm so glad it was.
Charlie Seymour Jr
This is a terrific book!
As a salesman, I sold $247,368,657.97 in personal real estate sales and more than $1 Billion through my marketing leadership skills. I'm a marketer at heart and a salesman by training.
This book opened my eyes to some ground-breaking ideas that Chet has proven to work. Just wait until you learn about his Dream 100 - that idea alone is worth many times the price of what you'll pay to get this information.
He's sharp, focused, and has great ideas no matter what size company you have or business you're in. This goes to the top of my recommended list. Immediately!
PS: Be prepared to listen/read this several times: there's just WAY too much to capture the first time through.
I'm an early adopter of Facebook, use it several times a day, market through it, and enjoy displaying videos and photographs. In short: I'm a fan.
This preview includes an interview with author David Kirkpatrick (conducted by the sister of Facebook founder Mark Zuckerberg) and you gain even more insight to the powerfully creative mind of Mr. Zuckerberg.
I've seen the movie Social Network, Read articles in several magazine, read posts on line, and thoroughly enjoyed this first chapter and interview.
If you like Facebook (or think it's terrible), you should listen to this.
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