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K.

SchoolBooks

United States | Member Since 2013

2
HELPFUL VOTES
  • 1 reviews
  • 1 ratings
  • 11 titles in library
  • 6 purchased in 2014
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  • Fascinate: Your 7 Triggers to Persuasion and Captivation

    • UNABRIDGED (8 hrs and 41 mins)
    • By Sally Hogshead
    • Narrated By Sally Hogshead
    • Whispersync for Voice-ready
    Overall
    (545)
    Performance
    (325)
    Story
    (327)

    Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.

    Lanie Evans says: "Hog your Head with Fascinate!"
    "BEST AUDIO BOOK I'VE EVER LISTENED TO!!!!!"
    Overall
    Performance
    Story
    What did you love best about Fascinate?

    Looooved the author reading this book herself. Her fascinating voice and emphasis on just the right points was perfect!! Her energy and excitement for her own facts and research was sooo fun to listen to!


    What other book might you compare Fascinate to and why?

    I tried comparing Contagious, Why Things Catch On to Fascinate but there is NOOOO comparison!!!! Contagious tried to do the same thing Fascinate did but it's much more boring, not nearly as helpful and its read by someone other than the author which I don't like.


    Which character – as performed by Sally Hogshead – was your favorite?

    Her!!! :) Love her and her energy!


    If you could give Fascinate a new subtitle, what would it be?

    The One and Only Book That Will Help You Wow Your Audience!!!!


    Any additional comments?

    Love Sally love this book and hope she comes out with more books soon!!!!

    2 of 2 people found this review helpful

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