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Peter

whittier, CA, USA

11
HELPFUL VOTES
  • 1 reviews
  • 1 ratings
  • 2 titles in library
  • 0 purchased in 2013
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  • The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything | [Guy Kawasaki]
    The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
    UNABRIDGED

    The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

    • UNABRIDGED (6 hrs and 48 mins)
    • By Guy Kawasaki
    • Narrated By Paul Boehmer
    • Whispersync for Voice-ready
    Overall
    (273)
    Performance
    (108)
    Story
    (106)

    What does it take to turn ideas into action? What are the elements of a perfect pitch? How do you win the war for talent? How do you establish a brand without bucks? These are some of the issues everyone faces when starting or revitalizing any undertaking, and Guy Kawasaki, former marketing maven of Apple Computer, provides the answers.

    Jacqueline Harris says: "Great Content - Punishing Narration"
    "great book, robot voice actor"
    Overall
    Performance
    Story

    This has some really amazing information in it from someone who apparently knows what he is talking about.

    The voice actor/robot almost destroys about 20% of the content by not speaking like a human. There is one chapter that I still don't understand at all. It sounds like a bunch of words being read off a spec sheet as if they were structured in a paragraph. The physical book may be a better bet.

    11 of 13 people found this review helpful

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