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Alexander Rodrigues Silva

Sou um daqueles que ama o que faz, que tem nas veias, junto com sangue, zeros e uns. Analista SEO e Marketing Digital na Intelimen e blogueiro do AppsRadar

Rio Grande do Sul, Brazil

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HELPFUL VOTES
  • 3 reviews
  • 3 ratings
  • 6 titles in library
  • 0 purchased in 2014
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  • Buy-ology: How Everything We Believe About Why We Buy Is Wrong

    • UNABRIDGED (5 hrs and 55 mins)
    • By Martin Lindstrom
    • Narrated By Will Thorp
    Overall
    (53)
    Performance
    (16)
    Story
    (15)

    Why did so many people who took the 'Pepsi challenge' say they preferred Pepsi only to carry on buying Coca-Cola? Why do the majority of anti-smoking campaigns inadvertently encourage people to smoke? Why does the scent of melons help sell electronic products? If you're bewildered by these questions, then Buy-ology will make everything clear.

    Shane says: "Narcissistic nonsense"
    "Great subjetc, great book"
    Overall
    Performance
    Story
    If you could sum up Buy-ology in three words, what would they be?

    This book is perfect for anyone who needs to convince someone to buy what they want to sell, whether ideas or cars.


    What other book might you compare Buy-ology to and why?

    I really don't know


    What’s the most interesting tidbit you’ve picked up from this book?

    The results of brain scans are incredible, almost unbelievable


    Any additional comments?

    Listen the book, just it

    0 of 0 people found this review helpful
  • Connected Culture: The Art of Communicating with the Digital Generation.

    • UNABRIDGED (4 hrs and 54 mins)
    • By Jerry Allocca
    • Narrated By Jim Paymar
    • Whispersync for Voice-ready
    Overall
    (5)
    Performance
    (5)
    Story
    (4)

    Connected Culture is a powerful resource that demonstrates how to leverage the new and interactive communications tools that your customers use every day. It will make a proven difference in the way your organization connects with the world.

    Brought to you through real life experience in the successful implementation of digital media and filled with eye-opening statistics from the field, Connected Culture is a unique, step-by-step playbook on marketing in the digital age.

    Alexander Rodrigues Silva says: "Very basic"
    "Very basic"
    Overall
    Performance
    Story
    Would you try another book from Jerry Allocca and/or Jim Paymar?

    Probably, if the matter further


    What reaction did this book spark in you? Anger, sadness, disappointment?

    Dissapointment


    Any additional comments?

    For those who need to know about it is a good book, but do not expect more than the basics

    0 of 0 people found this review helpful
  • Linked: The New Science of Networks

    • UNABRIDGED (8 hrs and 8 mins)
    • By Albert-Laszlo Barabasi
    • Narrated By Henry Leyva
    • Whispersync for Voice-ready
    Overall
    (857)
    Performance
    (119)
    Story
    (125)

    Albert-Laszlo Barabasi traces the fascinating history of connected systems. Understanding the structure and behavior of networks will forever alter our world, allowing us to design the "perfect" business or stop a disease outbreak before it goes global.

    Alex says: "Network theory for beginners"
    "Great Book"
    Overall
    Performance
    Story
    What made the experience of listening to Linked the most enjoyable?

    The subject of the book is quite complex, but very interesting. The knowledge I acquired was the most important.


    Who was your favorite character and why?

    Not applicable


    Which scene was your favorite?

    Not applicable


    If you were to make a film of this book, what would be the tag line be?

    Not applicable


    Any additional comments?

    I recommend this book for everyone who wants to deepen their understanding of the modern world highly connected

    0 of 0 people found this review helpful

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