I used to say Facebook is taking over the world, now I find myself saying that Google is taking over everything.
I found this book to be both timely and informative; it is a gem when setting up your account or if you want to tweak it after listening.
The use of social media to promote businesses this is as old as Tupperware and the parties that my mother and grandmother before her. The "ladies" would with a hint of glee in their eye, both host and attend these parties it seemed as if they were looking forward to them for weeks. Google + as the author points out is the latest frontier to take advantage of using social ties to grow a business.
The advantages of using Google+ accounts are incredible when comparing the social networks that are already in place.
I would recommend this book to people who are entering the workforce.
The example of Saddleback leather company, is a great example of how people want to be treated!
Performance dry so is much of the material
How to manipulate my digital life to meet what my corporation expects.
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