This book con be useful if you are trying to deploy your social media stategy but if you are lokking for technical details this is not the one you are looking for.
It's nice that the author is not trying to sell you his consulting services, just to deliver good info.
I was disaponted because I was looking for a deeper advice regarding the "how-to" and all I found was a motivational speech explaining what a great business opportunity internet is, which I already knew. If you would like something more detailed and updated go and listen Digital Handshake it goes one step further.
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