Taking a bunch of existing ideas and aggregating them under a new term 'Pull' is lame. I wasted a lot of time hoping some modicum of new knowledge would be heard. Unfortunately it never was.
I've been a subscriber of Audible for a couple of years. I enjoyed this audio book immensely. It is engrossing, insightful, and well read. This isn't just a dry history of a successful start-up, it's more of a melodrama. You'll even find out where that image of the whale being suspended in the air by a flock of birds came from. I listened to this audio book rollerblading around Zurich airport. It gave me the motivation to brave the early winter air.
This is an insightful and entertaining exploration into the darker side of the human psyche.
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