I would recommend it to all my friends who are contemplating the direction their career could take, but are unsure about which direction to go.
One of the big (only) takeaways for me was the simple thought of discovering my own "why", and using that as a reference point in career decisions. I've thought about this in terms of goals and passions before. But something about "discovering your own why" really resonated with me.
This book has some great concepts, but it feels like 20 minutes of good material crammed into 7 hours of audio book. I found the repeated example of Apple as a company that starts with why to be overkill. (Admittedly, my personal bias against Apple, and my disdain for the smug, pretentious Apple faithful probably clouds my judgement.)
While I understand why Mr. Sinek dives into the connection between his theory and recent discoveries in neuroscience, it distracts from the content a bit for my taste.
When I started listening last week, I wasn't necessarily looking for any insights into my career, nor was I hopeful this book would help in any real way. This was just another book to listen to while I walked my dog in the morning. It ended up being time well spent, and I found myself listening to some of the chapters a couple times to get the main points.
Overall this has some good content, but could be reduced down to 30-40 minutes and achieve the same impact.
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