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Douglas

Covington, KY, United States | Member Since 2010

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  • 1 reviews
  • 1 ratings
  • 58 titles in library
  • 8 purchased in 2014
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  • One Click: Jeff Bezos and the Rise of Amazon.com

    • UNABRIDGED (5 hrs and 39 mins)
    • By Richard L. Brandt
    • Narrated By Neil Shah
    • Whispersync for Voice-ready
    Overall
    (170)
    Performance
    (150)
    Story
    (154)

    Amazon’s business model is deceptively simple: make online shopping so easy and convenient that customers won’t think twice. It can almost be summed up by the button on every page: Buy now with one click. Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose business strategy and unique combination of character traits have driven Amazon to the top of the online retail world. Originally a computer nerd rather than a businessman, he had the vision to capitalize on the untapped online marketplace for bookselling....

    Michael Cavacini says: "A Nice Overview of a Retail Giant"
    "Interesting glimpse into culture of Amazon"
    Overall
    Performance
    Story
    Would you recommend this audiobook to a friend? If so, why?

    I would recommend this since it is the best history of Amazon I have found. Seems written by an outsider who only got a glimpse of the secrets of the company but a decent top level summary


    What was one of the most memorable moments of One Click?

    The description of Bezos trying to cultivate an image of thrift for the company stood out. Especially an example of them buying


    Which character – as performed by Neil Shah – was your favorite?

    Jeff Bezos my far...interesting guy


    Did you have an extreme reaction to this book? Did it make you laugh or cry?

    Really thought the writers use of similies was terrible. They really stood out poorly.


    0 of 0 people found this review helpful

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