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Alan

Annapolis, MD, United States | Member Since 2011

5
HELPFUL VOTES
  • 2 reviews
  • 2 ratings
  • 185 titles in library
  • 17 purchased in 2014
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  • The Small Business Bible

    • UNABRIDGED (10 hrs and 24 mins)
    • By Steven D. Strauss
    • Narrated By Howard Rypp
    Overall
    (34)
    Performance
    (7)
    Story
    (7)

    Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible is a comprehensive A-to-Z library of everything you might need to know. Not only does it teach new entrepreneurs what works and what doesn't, with scores of tips, hints, insider information, and secrets of success, but it's also a reliable, valuable, and insightful resource for established business owners who want to help their businesses to grow and succeed.

    James Divine says: "Not worth your time"
    "Decent Content, Distractingly Poor Reading"
    Overall
    Performance
    Story
    Would you try another book from Steven D. Strauss and/or Howard Rypp?

    The information in the book may be decent but it is far overshadowed by the reading. Howard Rypp seems to be unfamiliar with the words and the functions of punctuation in certain parts of this book. The first few times I though that it was odd that it made it through editing, eventually it was so distracting that the content faded in the background as the speaking errors were highlighted over and over again. Some of these are minor mis-pronunciations that should have been edited out, others are so egregious that it makes me wonder if the audio was edited at all.


    How did the narrator detract from the book?

    Such poor reading that it sounded at times as if he was unfamiliar with the English language.


    0 of 0 people found this review helpful
  • Full Brain Marketing for the Small Business: Merging Traditional, Digital & Social Media

    • UNABRIDGED (6 hrs and 53 mins)
    • By D. J. Heckes
    • Narrated By D. J. Heckes
    Overall
    (5)
    Performance
    (2)
    Story
    (2)

    Why full BRAIN Marketing? Undoubtedly, one of the most often needs in today’s business world is determining how to merge traditional, digital and social media marketing in a hypercompetitive environment! Some business owners are even saying: “Innovate or Die!” Marketing has changed and the way to reach your target audience is changing. The demand for constructive change and the speed of change in today’s world is unprecedented.

    Alan says: "Awful...and a bit insulting."
    "Awful...and a bit insulting."
    Overall

    This book sounds like the author may have been given a minimum page requirement and she used both rambling and repeating to hit that goal. The monotone narration helps make sure that the listener is tuned out or dazed by the time a salient point is covered. On top of these points there is the glaring mispronunciation of so many words throughout the reading...and I use the word reading here because it really sounds like she was reading one. word. at. a. time. a very unfamiliar text. Pretty bad, definitely wish I could have my credit back that I spent on this one.

    5 of 5 people found this review helpful

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