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Sarika

Pune, India

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HELPFUL VOTES
  • 1 reviews
  • 5 ratings
  • 224 titles in library
  • 11 purchased in 2014
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  • Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)

    • UNABRIDGED (6 hrs and 53 mins)
    • By Ann Handley, C. C. Chapman
    • Narrated By Ann Handley, C. C. Chapman
    • Whispersync for Voice-ready
    Overall
    (121)
    Performance
    (108)
    Story
    (100)

    To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element: CONTENT. Whether it’s bite-sized tweets that allow you to forge relationships on Twitter, blog posts that give your readers must-have advice, ebooks or white papers that engage (and don’t bore), videos that share the human side of your company, interactive webinars that deliver a valuable learning experience, or podcasts that can be downloaded and listened to on the fly (and more!) . . .

    Stephen Guyer says: "Average at best, narration needs a lot of work."
    "Perceived value = Actual value delivered"
    Overall
    Performance
    Story

    Although I was skeptical at first in the purchase of this book looking at the mixed reviews already provided, but there was still something that told and urged me I should go for this purchase. And I did! And I feel so satisfied about my decision. :-) Although I will comment that narration was quite fast at places, but the overall 'content value ;-)' that I have received from 'Content Rules' makes that quite a small improvement comment but at the same time a constructive improvement feedback, I would say. Special liking goes to re-emphasis of various points already covered at just the right places in the next chapters. That kept the links quite well.
    I will surely be implementing a mix from what I have learnt now from this book and I will be more than happy to come back and share my 'Success stories' as I am confident - it will only be that way! :-) Thank you for this book! I much appreciate it and am already referring it to more than 1 of my friends. So, value delivered well to me undoubtedly as expected.

    0 of 0 people found this review helpful

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