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  • The Political Brain: The Role of Emotion in Deciding the Fate of the Nation

    • UNABRIDGED (16 hrs and 35 mins)
    • By Drew Westen
    • Narrated By Anthony Heald
    • Whispersync for Voice-ready
    Overall
    (119)
    Performance
    (31)
    Story
    (33)

    In politics, when reason and emotion collide, emotion invariably wins. In this landmark book, scientist and psychologist Drew Westen shows how electorates vote not with their heads but with their hearts, and how the marketplace that matters most is the marketplace of emotion - filled with values, images, analogies, moral sentiments, and moving oratory.

    Hayden says: "Revealing"
    "Tells you why (less qualified) candidates win"
    Overall
    Performance
    Story
    Where does The Political Brain rank among all the audiobooks you’ve listened to so far?

    Top 20


    What was one of the most memorable moments of The Political Brain?

    Discussing the Bush-Gore debates


    Was this a book you wanted to listen to all in one sitting?

    No,


    Any additional comments?

    Very good analysis of the need for candidates to connect with voters on an emotional level and what happens when they try to be

    0 of 0 people found this review helpful

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