Even though I agree with Robin Sharma's intentions, I was bitterly disappointed with this book. After seeing the book in stores for ages, I finally decided to try it out. As a fellow reviewer noted, this book certainly does not live up to the hype it generated and is basically a poor summary of Anthony Robbins' personal development programs. Not only does Sharma blatantly plagiarise other authors' work, he follows an illogical 'cut & paste' formula that doesn't really work for me. Needless to say, it contains really good elements, but instead of explaining them (and the rationale behind them) fully, he over-embellishes the importance of them by using adjectives. Sadly, this book seems to similar to the style used in 'The Secret'. If you liked that, you'll like this. Not my taste- I'd much prefer listening to Robbins, Covey, Blanchard or even Dale Carnegie...
'Selling the Invisible' is the challenge faced by any marketer of services. The fact that services are also increasingly dominant in terms of economic contribution to GDP in most developed (and developing) countries means that learning how to market them (note: MARKET, not SELL!) is a skill that can no longer be ignored. This book provides a great introduction to this fascinating field of expertise. Enjoy!
For Whom the Bell Tolls is another classic from the genius of Ernest Hemingway. The book passionately describes the tortuous internal conflict of the American protagonist fighting with a band of guerillas during the Spanish civil war.
Campbell Scott's pronounciation of the Spanish names and dialogue adds to the authenticity and creates wonderful ambience.
If you're a Hemingway fan, this is a definite must!
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