This is by far one of the greatest business books I've come across. It hits on every aspect of business, but with the mindset of applying the principles instead of just hearing them.
It's like one of my other favorites, The Four Hour Workweek by Tim Ferris. The theme for the two is to just get SOMETHING done, and tweak it along the way. The main difference is Ferris's book goes into other aspects of life while Masterson sticks to business.
This really hit home for me, "I was showing up for work every day and was putting in plenty of time, but I wasn't really managing the business at all. I was tweaking products that didn't need tweaking, while neglecting sales."
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