I'm a fan of Starbucks and have great respect for what they achieved.
I was aware of the troubles they went through in 2008-2010 and it's good to hear from the CEO's perspective what happened and how they turned around. Gives us good insight on how successful CEO's think and operate and we get a better understanding of what Starbucks is about.
That said, this book could be about half the lenght... at times it goes on and on and on about things that are not relevant. For example at one point Mr Schultz rambles on about what customers might be doing at a store when the point he was trying to make was something else altogether.
Still, a good story about Starbucks' history. Enjoyed it.
This book is filled with great information about how we humans work based on many different researches throughout the world and the years. Some topics are covered by other books in greater depth, but I found that here you have just the right amount of explanation to understand what's going on and with a bit of humour to add to it.If you read other books on Human behavior and how the brain works, some info here may be repeated, but if not, I highly recommend you listen to this and you'll be surprised at how we deceive ourselves in so many different fronts.The only thing I wish there was is a PDF with a summary of the 46 chapters (maybe just the chapter name, even). It would greatly help remembering everything we learned.
The story of this guy is amazing. There are some technical terms but not too much (I'm an IT guy and recognized most of what he was talking about). He makes it sound simple, but it's not. Some of the things he went through are unbelievable.
One big point of this book is the reader's performance. I think it's the best so far that I've listened. Always appropriate to the situation, without overdoing it.
This book was a break from the usual books I listen. It was great to learn more about a topic I wansn't very familiar with and with music every now and then.
Very good read, just wish the author would include more music to exemplify what he's talking about, especially when talking about the techniques used by composers.
I think I now have a better appreciation of classical music and understand better what the composers were trying to do. Recommended listen!
A bit ironic that I'm saying negative things on a book about positivity, but oh well..
The content of the book is overall ok and gets better towards the end. I think it could be a lot shorter as the author sometimes goes into examples that take too long and are not always as applicable to the point she's trying to make as I would like. Other books based on scientific studies (such as Dan Ariely's) also present studies but in a much clearer and funnier way, which helps us readers enjoy and remember more.
Also the narrator seems like she's reading a fairy tale.
I stuck through the whole thing and learned a few things, but overall it wasn't a ver good experience, in my opinion.
Read the book about a year ago and decided to listen to this talk instead of listening to the whole book again. It's a great talk and makes the same arguments as in the book in a succint way. Great complement to the book and very funny too, which makes it easier to listen and remember.
The book goes on and on about how having fun at work has all kinds of benefits. It even list some 120 or so suggestions.
If you already agree that you should have fun at work or you're a manager who tries to keep things light, there's not much value to this book b/c it says what you already agree with.
If you're a bit skeptical about the value of fun at work, then yeah, you should listen to this.
The narrator (and one of the authors) is very funny at times. Great job with the narration.
The author is Martha Stewart's friend and he makes that perfectly clear. That said, I think he does a good job at being impartial. Provides good descriptions of how it all started however doesn't go as much into how the business grew after a while.
If you want to know more and learn from Martha Stewart, I find this a good book to start.
This book will make you understand where Google came from and has lots of details from the research the author did.
Found it to be a bit more lengthy than it needs. My attention wandered off at times.
I also think it's up to date until 2011. As the book states many times, the speed the technology world changes is amazing. Since the book was written Google Wave was tried and failed, Google Music is now in Beta, Tablets are coming in, etc. Lots of new stuff that will make the book less valuable in a couple of years. But for now (May 2011) it's a good read if you want to understand Google and the search business.
This interview is a nice complement to the book "Winning" and I suggest you listen/read the book first (which is a great one).
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