"Informative, Engaging, and Provocative"
Maybe it's because I have a background in technology, and lived in Silicon Valley for many years that I enjoyed the book as much as I did, but as a current small business owner in a non technology field, I found the marketing, human resource, and sociological elements of the text even more interesting. As a brief technology history lesson for computer scientists, this book is must-read material for students interested in making a difference in the world, creating the next big thing in science, or working for Google. Teachers, legislators, and parents becoming complacent about the US education system should find the book motivating and instructive. I doubt that Levy intended to weave the good vs. evil subplot in the book, but in the end you might wonder if Google became Google because it's culture dictated that it not be evil. Or was it because it had brilliant scientists who worked their tails off who will face and be tempted by evil again and again and eventually become (quintessential corporate slut) Microsoft anyway? Was the decision to pull government censored Search out of China the ultimate litmus test for Google's values? And if so, does that suggest that the world really should trust a private company that large with a digitized library of all of the books ever written? Or the next big thing from the Mountain View giant?