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Mitch

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HELPFUL VOTES
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  • 2 ratings
  • 67 titles in library
  • 4 purchased in 2014
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  • Where Good Ideas Come From: The Natural History of Innovation

    • UNABRIDGED (7 hrs and 10 mins)
    • By Steven Johnson
    • Narrated By Eric Singer
    Overall
    (359)
    Performance
    (182)
    Story
    (176)

    What sparks the flash of brilliance? How does groundbreaking innovation happen? Answering in his infectious, culturally omnivorous style, using his fluency in fields from neurobiology to popular culture, Johnson provides the complete, exciting, and encouraging story of how we generate the ideas that push our careers, our lives, our society, and our culture forward.

    Roy says: "Ambitious"
    "You are your brain?"
    Overall

    Where do good ideas come from? The brain. If that appeals to you, if you believe you are nothing but the some total of your body and it's organs, then this book will appeal to you. If not, I suggest looking elsewhere.

    1 of 5 people found this review helpful

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