Fun to Read
He is a great storyteller and used those skills to engage the reader while also giving great business advice.
I would recommend that every entrepreneur read this book. Great info about not only how to prepare your business in order to sell it, but also about how to cut out the fat and focus on a very specific market or niche.
Yes, all theory and no practical applications.
He could have been more bold and brought up new ideas and concepts rather than trying to glorify things that have already been written about.
You can tell they put in a lot of time and research into this book but it lacks any original content. Every chapter I was waiting for something grand to happen but instead it would just keep driving home the same point and use new authors to validate the same thing over and over.
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