I have been a William Gibson fan for many years and this book bears out my faith in Gibson as an author. This book is a great story of modern man and his obsession with what he or she thinks is "cool". A story that goes to three different countries and examines them throught a post-9/11 lens, it draws you in with the amazing details and descriptions as only Gibson can. Part spy novel, part analysis of modern marketing and branding theory, part modern cyberspace adventure, but all Gibson.
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