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Stephen

9
HELPFUL VOTES
  • 1 reviews
  • 2 ratings
  • 3 titles in library
  • 0 purchased in 2018
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  • The Marketing Review: Digital, Social Media, Traditional, & Management Strategy

    • UNABRIDGED (5 hrs and 5 mins)
    • By Knight Writer
    • Narrated By Knight Writer
    Overall
    (44)
    Performance
    (41)
    Story
    (42)

    The Marketing Review discusses the current state of marketing. What works? What doesn't work? How has it has changed in a society now continuously connected to the Internet, and what fundamentals still hold as true as ever? The Marketing Review looks at 15 of the most respected books on the subject and summarizes them in a way in which you the listener can notice certain patterns and areas of disagreement.

    Stephen says: "Well worth it"
    "Well worth it"
    Overall
    Performance
    Story
    Any additional comments?

    To the point. Many strategies and techniques for increasing your effectiveness as a marketer. Beginner to intermediate level. Each chapter is self-contained so it's good for starting and stopping. I listened to a chapter each day while going to work.

    9 of 9 people found this review helpful

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