Kawasaki's principles are fantastic. I went out and bought the book, perhaps a better format with all the lists and references. But, was the narrator a real person or was it text-to-speech software? That perfectly dispassionate monotone actually sounded computer-generated. Impossible to enjoy.
A 20th century discourse on "Tribes" seemed so promising. This book was a horrible let down, even when buying it using the half-price promotion offer.
The author states the obvious and employs the phrase "we need you" ad nauseum.
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