If your looking for a book to help you make better dietary choices, i would look elsewhere. If you are interested in tales of corporate hoodwinking and silver tongued ad men, then youve come to the right place. Its a lengthy read but it really nails home how pervasive the unhealthy pleasure triggers are in so many of the prepared foods we buy.
This book deserves all the positive reviews it has received. Do your family a favor and read this book.
In depth investigation of the food companies and what they do with our food. Inspired me to keep off the processed food boxes and eat more whole foods
This book really explains the background of processed food. 😞 The woes and the achievements in making it irresistible. It explains how they use each of the three key ingredients to make processed food addictive to the brain and body like drugs. I'm definitely going to relisten to this book several times.
How sad to finally realize that the common people have been duped into believing that the processed food is good for you and that the government, while trying to act the part of watchdog is culpable. Excellently written and very well researched. The parting words that we as consumers are ultimately responsible is well worth noting. It helps to be informed.
A sobering, thought-provoking deep dive into the tactics used by the processed food industry to enslave us to their unhealthy, disease-promoting products. This book is a must read for anyone who cares about their health and the health of the people around them.