This is a book that every parent and grandparent needs to read. It tells the truth about the processed foods we eat, and how they are developed, and how they can affect our health. Every parent and grandparent can make a difference - reading this book is a start. Calling this one of my "favorite" Audible books is kind of hard to say, because what I learned is not much fun. Read it.
Yes, its tells you the strategy employed by food giants
voice is kinda boring, yet its very good in explaining details
One of the most informative books I've read thus far, very eye opening.
Very interesting story telling
I thought this book was going to be a nutritional type of book, but it turned out to be a book about how the industry giants create foods, processed foods ... profit is driving them, not health of consumers. We all know that to some extent, but having someone lay out the facts brings to light how horribly unhealthy foods many of us eat are ... a must read for anyone who is concerned about their health. I think I'll be listening to it again real soon. Am now listening to the China Study and that is amazing as well!!
Likes: Cozy mysteries (cats a plus), personal memoirs,not too dark fantasy, books about the brain. Dislikes: Torture, animal cruelty.
I enjoyed this book and found it to be educational. It did feel a little long and definitely repetitive. The author on several occasions told the same story. For example, he went through the story of coming up with the new flavor for Dr Pepper and then later when he talks to someone who has documents on it goes through the whole thing again. It isn't really surprising to hear about how food companies disregarded health concerns, or even flat out manipulated people. It was probably more surprising that there were people in the industry who didn't want to do that. One thought I had while listening to how each product is so carefully designed to hit the consumer's "bliss point" with the exact amounts of sugar etc. was that processed food should all taste absolutely great, but in reality I don't think it does. I had mixed feelings about the discussion of whether food companies are responsible for the obesity epidemic. The book didn't manage to convince me that people shouldn't take more responsibility for what they consume, at least now that nutritional information has been made available to them. One thing the book definitely did not do was turn me off processed food altogether. In fact, talking to me about sugary cereal for 3 hours only made me want cereal. I even stopped for cereal while listening though I did select a cereal with no sugar, only to get home and be smugly eating it when I looked up to discover just how much sugar is in the skim milk I had poured on my sugar free cereal.
I am a 30 year old over-the-road truck driver. I listen to A LOT of audiobooks!
The main thing I liked about this book is that fact that it was not preachy. It simply gave the facts in an entertaining and informative way. And the facts that are presented, will scare the heck out of you.
Staggering what the food industry will do to make money at the expense of our lives and our health!
The Bliss - the moment the recipe is so perfect you have to have more! More sugar, or fat or salt or all three!
This is a must read if only to understand why North America is a country of obese people sedated on food like a drug sucking back deadly diet colas and eating fattening potato chips until we all have diabetes.
I enjoy passionate narrators. Great content is also a good thing.
I very must enjoyed the introduction which set the rest of the book up well. The author delved deep with information of each of the three subjects. And how one tobacco company is behind very much of the processed food that people consume today.
Although the author did promise a grand resolution on how we as a people can defeat these giant companies I would have liked to have seen one.
This has been one of the best non-fiction books I have read on food. This author presented the information in a interesting manner. Revulsive the practices the big food industries employ to fill their coffers and retain their market shares.
Informative, surprising, frightening.
I loved how it went behind the scenes and not only gave facts about the nutrition of these foods but also facts about the thought processes in the development of them and the marketing behind them.