I think that my reaction of "Man, those guys are AWESOME! I wish I was in the food creating industry!" is not the one that the author was going for.
Great book, excellent narration, and man I have been drinking a lot of Pepsi since starting this book.
I believe over 90% of readers will not get through 50% of this book
I made a point to listen to ALL of it, just information without any summaries and a lot of repeat with similar food items that should be kept in order and with more of the writers conclusions along the way
Way too long without a punch or two :)
Yes. I would listen again much for the same reason one would listen to anything again - go absorb more the second time. The text was so laden with facts and events that it would be worth a second listen.
I think that the looks into executive meetings between multiple food companies were most enticing and informative.
This is a nonfiction text.
The Illusion of Choice.
While the information is well researched and very interesting, the style of reading makes it difficult to tolerate. Nonfiction doesn't require drama. Narration should not distract. I had to buy the hard copy to finish.
Probably. With a voice that it interesting to listen to no matter what they are saying.
2 ½ hours in and absolutely no new information and nothing surprising apart from the names of some people. Could be summarized in about 2 paragraphs. Narrator seems to try to speak slower to drag it on (more hours pay more???). Hoping it will get better and not make me regret the loss of my credit....
this info will make you feel you have duped most of your life by both the government--who doesn't care a bit about YOU and ME--and the big companies--who are only in it for the $. no one cares about your health when it comes down to the dollars in your bank accounts, so read, read, read and learn what is healthy and what isn't. nothing that is manufactured and comes in a package is healthy!!
Yes its very interesting well resurched and well read
Realizing the people I treusted could not be trusted
The Cold hard truth about our food and the people who make it.
I think it need to be given more publicity or given out free
While the number of books demonizing the food industry grows larger every year, this one deserves a place very near the top. Moss just lays out the economic and human drivers behind the fundamental alteration in the food chain. There is just a wealth of fascinating information, and human interest stories.
But then there's Scott Brick. Why does every sentence have to sound like a roller coaster? It wears you out after a while. Luckily, this is a Whispersync for Voice book, so I can consume most of it on my Kindle.
Food justice and access to nutritious food is one of my interests. This book did not disappoint as it traced the increasingly industrial process of bringing our food to market and how the processes strips our food of nutrition. It also clearly shows how food production is no longer a quest to feed people but to improve both market share and Wall Street performance.
A challenging read and, I hope, just one more nail in the coffin of big, industrial food production. If this does not challenge us to grow our own gardens and support local food producers I do not know what will. Even more importantly it clearly shows that good, nutritious food is becoming the preserve of the rich and those on limited and no incomes are not able to access the food their bodies need.
Loosing our lunch in its processed pre-packaged form is not only a health issue, it is a social justice issue and I hope that we can all add our voices to the increasing need to transform our food economy.
Yes, we all know processed food is bad for us but eat it anyway. What we don't know is what is in that food and the extent of consumer manipulation by the food industry. The government has played a role in this as well, but they are now turning around and complaining about the high obesity rate when they are part of the problem. My favorite chapter was the one on cheese. In a sentence from the book - "cheese went from being a food to being an ingredient". How true. There many enlightening facts which I cannot quote since I listened to the book but I believe it was something along the lines of a cup of Ragu having as much sugar as 4 Oreos. That tends to make you aware. A very enlightening book.