Yes, the information is valuable in understanding how others can manipulate our choices.
I liked that he read it himself.
Yes, it was valuable in how the mind works, and how we remember our own experiences compared to others experiencing the same thing.It may not answer all the questions about ones self but it's a good portion of the puzzle of how we think we are thinking.
Not as good as 'The Drunkard's Walk' but in all a good book. Seems a little short compared to his other work. I found it interesting and as always he has great examples. But overall it could have been better. If you are new to Mlodinow I would say read TDW instead.