The concepts were narrated with a good understanding. Emphasis, speed and diction in general helped highlight points of interest.
I learnt a lot from this book.
The idea of building what customers want rather than what your team want to build for your customers sounds obvious but many get them switch around. Great info, process, and perspective. Thank you Eric
Saying I loved it would miss the point: It has profoundly changed how I think about my business, my staff... and myself. This book reveals and helps me to integrate so many of the subtle dynamics I have sensed through the running of my business. Things I thought were my own quirky ways, because they flew in the face of 'traditional business', have been intelligently portrayed as the emerging business wisdom. My future, not just that of my business(es), will never be the same!
This is an excellent guide for those willing to start or grow a business. It provides a method to measure what its important in order to create a sustainable business. Author and narrator has a great performance using very practical examples of his own experience which made more interesting the book...
As an IT dev I've read and loved Clean Code (how). As an IT manager I was very passionate about SCRUM (how). But this book puts it all in perspective and forces me to start with the (why) question, as Simon Sinek explains in his golden circle.
As Eric was narating his own book, everything began falling into place. My professional past, present en potential future.
The way Eric puts stuff I naturally feel, but never quite could quantify into a rigorous and scientific method.
I actually want to go and buy this book for everyone I know.