"Explains Google well"
The content is very rich, all aspects of Google appear to be dealt with in logical ways, so that following the timelines and individual issues is not a problem.
The founders are really the main "characters" all the way through, and the book gives some insight into their personalities without a huge amount of access to them directly, just their company.
The birth of a giant
"A little boring"
The first half of the book is interesting and kept me interested but the sections on china, google books were just lenghtly and boring with too much pointless detail.
It does a good job on explaining how google was developped and how is essentially works. I would recommend this book to someone who really loves google products or wants to create a IT start-up.
"Interesting in parts"
One of those books that I am not enjoying enough to get excited about but not hating enough to delete. It's interesting in part but not enough to make up for the dullness of the subject.
The narrator is also very cheesy.
"Somehow left me flat ;-("
Having been an avid fan of audio books and captivated recently by the Steve Jobs biography. This review of Google seem somewhat 'clinical'. It was fine, historically interesting, giving insight but ultimately it just seemed a serious of facts strung together in a less than captivating way which did not draw you in or make you really care what happended (even though we all know how well Google has done).
I listened to it all but by halfway through the first half I was wishing it over but continued to the end.
Not the strongest book I have heard by far and don't expect a light story, but if you want to know about google then the author had access to the heart of the business.
Great insights into the amazing ascent of Google from an author who clearly has had some high level access.
"OK-but don't get too ecited"
This book is an OK look at Google and the rise of the search engine as it grows from early concept to where it is now and as it looks to enter new markets. However, there is nothing particularly new in the book over what you hear on the media regularly. Amd I have to say, although this may jut be me, I do find the narrators voice and intonation quite irritating!
"Fascinating, super read."
The last time I read a Steven Levy book was back 2001, the fascinating 'Insanely Great: The Life and Times of Macintosh, the Computer that Changed Everything'. Levy takes on a similar subject here, examining the birth and development of Google. I have to say, I thought this was an excellent read, with a thorough and comprehensive story and a clear theme as Levy focuses on the culture which the founders instilled into their organisation. The chapters on the early days were fascinating, and insights into Google's technology eye-opening, and the book left me with a whole new perspective on Google. If you enjoy technology books you'll love this!
Very complete history of an amazing company. I found the book more worthy than fun.
I found this book inspiring; this book is constructed in a way that it keeps you engaged from start to finish. I was disappointed when it ended, even if your not into technology the leadership principles demonstrated are sound.
"I warmed to the Google empire"
A fascinating insight into the minds of the Google founders, leaders and employees. The author did come across as a bit of a fanboy, particularly when Microsoft came up and that dented the my enjoyment and his credibility a very small amount.