There is some solid info about Googles history but much it book reads like a brochure extolling the virtues of Google for investors or new hires. They are the shinning example of all that is virtuous, brilliant and altruistic. Google is the Camelot of Silicon Valley and they all create rainbows and shit gold wherever the creators go. I really don't want to seem too cynical but this over the top non stop praise just reeks. The Jobs biography cut both ways and let us in on his virtues and flaws. My opinion of Levy has changed after hearing this book. I can't help but wonder how much bias goes into it.
Google is providing so much of our information infrastructure and I for one didn't know the detail of how it operates. This book tells the story clearly and identifies the ethical issues around disruptive innovation in search, advertising, regulation and more. Entertaining as well!
I loved the insider information and background obviously gained from the subjects themselves. I enjoyed the no holds barred attitude of crazy entrepreneurs. Naive and exciting at the same time.
more about how Google actually worked instead of so much about its advertising
For context, I am someone who started using the internet on a daily basis at work for research on a wide variety of topics since in became mainstream/popular in the mid-90s. Author does good job at chronicling several of the big search names from those early days, and that part was interesting. 'Otherwise, not sure what I was expecting to take away about Google, but the business politics, personalities involved, and business plan of making money from ads wasn't that interesting to me.
Jean the Bookie
This book contains lots of insight into the minds of the people inside Google. The reader doesn't need to know much computer jargon to enjoy this book.
This was an interesting listen. As a long time Google user I thought I knew a lot about googles history (I didn't), but this book goes into great detail about many of your favorite services.
the narration was very well done and kept me interested.
L. J. Ganser is a fine performer, but well known names were pronounced incorrectly, the one that stands out is Marissa Mayer, not once was her last name said correctly. That drove me nuts!