Teacher, permaculture designer, master gardener, and systemes thinker.
The ideas in the book are great and have been very useful in my own personal and professional life; grant writing, etc. The book is definitely worth a listen, though, if you've seen and agree with the author's TEDtalk than you basically already know 85% of what's in this book; any extra information that Sinek provides is mostly more evidence to back up his argument "people don't buy what you do but why you do it".
I could listen to it in the car, plane, office....
The whole concept of WHY
Its a good Listen / Read
An avid learner and therefore, lover of non-fiction works, specifically about business, marketing and sales.
I can't say enough about this book. It's lofty and hi-concept and not very detail-oriented, but sometimes that's just the thing and the philosophy discussed within is well-worth the listen for anyone running or managing a business or looking to start one. It should be a must-read for anybody in this boat.
I think that this book has changed my life permanently. I was looking for thing that i even did not know what is it, but i know that there are some pieces that are missing to me to create my own life puzzle.
This book gives the answer to the question that I often asked myself "Why do I always do things differently?" It is because i was always starting with my own and unique WHY.
Thank you Simon.
You 're truly leader!
Simon offers a great perspective in how we approach the world and our audience with our passions. He makes it simple to follow and he does exactly what he says he does; inspire.
The entire book.
Sinek hones in on the very essence of what drives sustainable business growth in any industry. More about general business than leadership, this is an incredibly insightful listen that clearly points out how we've done it wrong for so long. If you have any ambition for creating a start-up, growing a business, or leading a team the way the greats (Steve Jobs, MLK, etc) have done, you must read.
You may well think this is a no brainer and I can tell you it is. A simple concept, really well explained and demonstrated in a passionate and genuine way. I loved this book and will listen to it often, it has already changed the way I think and act at home and in business. Start with why will show you the way, give you a compass to navigate to and steer you in the right direction. Thank you Simon.
Healthy Board Coach
Simon's book is energizing. While the concepts aren't unheard before, the way he has woven great accounts of businesses that implement or ignore them is highly engaging. Plus, his passionate and articulate delivery of the audio is compelling. Exceptional, even. I could hardly wait until my next hour of running to hear more! And the content is so usable, I bought the hard copy to refer to often.
Jim Brown, author of The Imperfect Board Member
It is not Simon's performance -- he is a good narrator -- but the quality of the recording. It seems that is was recorded at several different studios and then pieced together.
I saw Simon Sinek's TED talk two weeks before I started my own business. It greatly influenced the way I thought about my business strategy and how I worded my intent on my website. A few weeks after I had started my business, I saw his book on sale on Audible. Great timing! This book is an extended version of his TED talk.
So far, I have had great success by using his strategy of starting with why. Of course, I've done other things to ensure my companies success, but I always ask myself why I'm making the choices I make. By doing this, it helps keep my on track and focused on my original goals.
This book isn't just about how to be successful in business. It's also I good way to analyze yourself in daily life by keeping in mind why you are doing things and behaving in certain ways. There are a couple parts I keep coming back to. The biggest one is, how we make decisions. I am the sort that makes quick decisions and is usually happy with those choices, even if I find out later that I could have saved money if I had done a little more research. My husband is the kind of person that over-researches every decision and is more dissatisfied because he feels he could have saved even more money if he had taken even longer to research. This used to infuriate me, but now I understand that it is just the difference in the way our minds work.
Like all self-help books, this book will not solve all your problems. But it is informative and insightful. I would recommend it to everyone. Simon Sinek is also a very good narrator and easy to listen to.