The insight gained listening to this book I will carry for a lifetime. I've never felt more sure of my next life move and unafraid that I'll make the right choices because I will forevermore "start with why."
This is and was one of the most important books I've ever read. Teaches to truly understand why you want what you want. Not just materialistic stuff, those are results. But to truly know why. Once I learned that, everything changed in my business.
The lessons Sinek shares are foundational to any business, or ANY venture's success. I've seen many examples of this firsthand, and he articulates them better than virtually anybody else.
The information contained is practical and feels valid. It helps you to understand why people make some of the decisions they do.
Outliers by Malcolm Gladwell, which also provided insights into how people behave and excel.
Simon was able to put meaning and words behind what I already felt was the right way to run a business. He explains "Why" better than anyone I have ever listened to and as he says, explaining "Why" is so difficult because it's so hard to use words to do it.
The breakdown of getting to your "Why".
A must read along with "Leaders Eat Last".
There is nothing in this book that is original or that substantively adds to the current discourse of business leadership. It is more of a general survey of content easily found in more interesting books.
I discovered Simon through a Ted Talk video I found on YouTube. This book was great in delivering exactly what expectation I set based on the ted talk. excellent book!
Wow, Simon Sinek takes his TED talk and expands it in meaningful ways. This book has replaced Good to Great as my all time favorite.
Selling with a Noble Purpose - highly recommend this one too!!
Loved that he reads the book himself.