I was fascinated by the findings in this book. I am making certain changes to my organization as we speak and my entire perception of innovation has changes. I am much more inspired to continue following my bliss than any other external pressures. I highly recommend this noon to anyone, not just big business owners and directors, but anyone who is searching to lead a healthier Life be it financially, emotionally, spiritually and those who care about their mental and physical health.
This book is so important. Simon Sinek clearly states the importance of understanding WHY you do what you do. This is critical for anyone looking to increase their impact.
I implemented this idea about a year ago and have been amplifying it ever since. I've found ways to connect why we do what we do to every department in my company. It is truly revolutionary! Thanks Simon!!!
I was not an hour in and was asking myself why I work for the company I work for and why do I hold the position I do.
Had two interview two candidates for an open position within my company. The first question was Why this company. The second question was Why this position.