This audiobook has been the best I have listened to yet! I actually looked forward to my commute knowing I had this book to keep my attention. The author does an excellent job narrating, and the subject was interesting and immediately applicable for both its business and personal branding insight. I highly recommend it.
Honestly, in real life from what I've seen and read about Sally Hogshead, I tend to picture her as a strong-willed egomaniac. Please don't let that stop you from reading the book though. If you don't hang on every page as she reads it to you, then you're not listening!
Very undestandable, very very good
Know myself better for what people arround me found fascinating.
In two words get consious
I could not make my mind up, if I was listening to someones uni notes on communication in advertising or it was some hybreed of comunication in the media and the individual. Not Fascinating.
A great high energy reader, but really she's just stating the obvious, giving examples and restating.
Lots of reinforcement to buy into the shallow superficial behavior of society.