The content is excellent. The narrator puts you to sleep, even with compelling content. This book would have been much better served with a personality behind the reading.
I love this book because it makes you think and think differently about the direction of your business. The authors lay out some great examples of me-too businesses and blue ocean businesses that capture your imagination and help you plan for the future. It's a must read for business owners.
This is the best book on strategy, clearly explaining the process that an organization needs to follow while debunking the myths of previous strategies that were showed in previous bestsellers but have stopped working since then. Must read book.
I would deeply like to thank the writers of this book, great concepts, practicle frameworks, reletive examples from real life business and situations, along with carefully studied research analysis.
I completly recommend anyone who wants to understand how to become unique in his/her business and ideas to listen or read this book. In addition, the Narrator as usual, made this book an enjoying and interesting session.
It’s a good book for a company that needs a new outlook, excellent read for CEO's and senior level employees, it really talks about thinking out of the box and focusing and enhancing on the Value curve, VS unnecessary wasteful expansion, and reinvestment expenditure, which has now become the dilemma of major companies worldwide!
This book, either in print or audio, is a must. Unlike the majority of business books, it presents new information and backs it up with evidence.