Seth Godin has an ability to communicates a topic I never understood before: being linch pin. He reveals the system that has "trained out" our desire or interest in doing difficult and hard-to-measures tasks. Seth challenges us to quit wasting our time and blaming others for our lack of success and start being remarkable.
I've listened to this book three times and I'm sure I'll listen to it again.
I liked the book but it is too long for the introducing one idea. It can be reduced to half. I really like the lizard brain concept. I guess I will try to apply one trick I learned from the book and see if it fits in our culture or not.
this book touches on some great concepts but it keeps repeating some of the ideas over and over. It can be shorter. I like listening to Seth Godin because he's got great energy, so it's really nice that he's reading his own book. Over all I like this book and I recommend it.
the best audio books I've ever purchased. seth is a storytelling genius. every chapter is short and sweet yet extremely insightful and practical. I love it so much that I find myself listening to it just when I'm ready to go to sleep, has a surprising soothing and meditative effect
loved the book. Godin gives so many insights about the modern world, industry , business and what not. well picked examples strengthen his story and compels you to believe in the vision that we can all be Linchpins.