It is astonishing how much our mind controls our actions. This book gives great insight into how we make decisions. This is important to be aware of to reduce the time we waste when making decisions while making sure that we have enough information to make a reasoned decision when necessary.
This is an amazing book! While it is not a business book, per se, it speaks volumes to how we make decisions and how we can and should evaluate the decision making abilities of others. Even if you don't want or need to apply the findings relayed in this book, it is an amazingly fascinating look into our minds. Worth every second - I kept hoping that there was more!
A simple, flowing discussion of a complex subject, namely, the strengths and weaknesses in making snap judgments. Unlike other readers, I saw no contradictions here - it is clear that, for snap judgments to be a useful tool, there must be an underlay of expertise. A criticism I sympathise with a little is that the middle section of the book could perhaps have been a little shorter, but I'm in no rush myself, so I enjoyed it as well.
This book is important. It gets at a subject often alluded to but never examined. Intuition is powerful but not well understood. This book explains how to use it at what time.
As usual with Gladwell's stuff, a few interesting anecdotes and observations gussied up as "cutting edge" psychology. He certainly has a knack for turning a two page article into a book. Synopsis: we have an unconscious mind, it makes very quick decisions (in a "blink"), some are good, some aren't. Uh, ok, got it.
Galdwell breaks intuition down to a science, but don't mistake this for a text book read. Galdwell carefully draws his conculsions from situations we can all relate to. I would guess, readers who enjoyed this book have a natural interest in human nature and sociology. Keeps you thinking long after you've finshed listening.
The premise of this book is that people have intuition. Of course everyone has intuition!! So you'd think that this book would discuss how to improve this instinctual ability by offering tips or methods; NOPE. This book is filled with stories of people who had experiences of intuition and nothing else. If you enjoy listening to the intellectual NPR type who love spouting off words and descriptions that make them sound smart but never leads them to a valid point then go ahead and waste your money. Otherwise, this book is utterly worthless and void of any useful information. Anyone in their right mind will be left wanting and begging for this babbling idiot to finally get to a point.
There seems to be a problem with the enhanced version of this audio book - it cuts out at around 01:23:00 on both my iPhone and in iTunes. I'm downloading the format 4 version now and hope it'll be better.
Not enough information in this book.
The subjecy is excellent and I wanted information.
The book was far too breif and did not go into enough usefull detail.
There was not enough to apply to the real world